Born of a vision to provide an alternative platform for the designer sportswear and luxury streetwear markets, Cargo launched in June 2008 in New York City.  

The first event showcased a handful of progressive brands in a non-traditional venue in New York City’s Lower East Side, the burgeoning boutique shopping and avant-garde nightlife scene. With good music, drinks and an intimate atmosphere, Cargo provided a productive ambiance for an exceptional debut.

In just two days, Cargo attracted over 200 fashion industry professionals proving the need for a new revolutionary choice in the way "tradeshows" function.